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Meta Ads

Meta Ads management

Meta Ads are paid ads shown in Facebook, Instagram and Meta's other apps, still widely called Facebook ads. AI SEO Vancouver sets up and runs them for local businesses, for a flat monthly fee.

Part of paid ads Facebook ads Flat monthly fee
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$900 CAD a month plus ad spend

How it works

How Meta decides which ads run

Meta Ads run on an auction every time an ad slot opens for a person. Meta says the winner has the highest total value, which combines the advertiser's bid, the estimated chance the person responds, and ad quality.

Two practical points follow from Meta's own help pages. First, the Meta pixel and Meta's server-side Conversions API are how actions on your website get counted, so they come first. Second, a new or heavily edited ad set goes through a learning phase, which Meta says usually ends once it reaches roughly 50 results within a week. Small budgets and constant edits keep it there.

Source: Meta Business Help Centre, "About ad auctions", "About Meta pixel", "About Conversions API" and "About the learning phase". Pages carry no date, read 2026-10-09. Read the Meta help.

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Every month

What Meta Ads management includes

AI SEO Vancouver's Meta Ads management covers these jobs each month, inside the business account you already own.

  • 01

    Account and tracking

    An audit of your business account, plus the pixel and website events checked so leads and sales are counted correctly.

  • 02

    Audiences and structure

    Campaigns grouped so each ad set gets enough results to learn from, aimed by location, interest and past visitors.

  • 03

    Creative testing

    An agreed number of static image ads and copy versions tested each month. Video and creator content are quoted separately.

  • 04

    Pacing and report

    Spend paced against the month, ad sets kept out of needless resets, and one plain report by your own conversion count.

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Message

Ask about Meta Ads

Tell us what you sell, who buys it and what you spend on Facebook or Instagram now. A person reads every message and replies by email.

  • This field is for validation purposes and should be left unchanged.
  • Not sure? Choose "Not sure" and we will suggest the one that fits.

Last reviewed 27 October 2026

What happens next

  • We look at your account and tracking before the call.
  • On the call we say whether your budget and creative are enough.
  • Setup starts with tracking, then the first test.

Still unsure? Send us your question and a person will answer it plainly, by email.

Send a question

Questions about Meta Ads

Yes. Meta is the company behind Facebook and Instagram, and one ad account runs ads across both. Most people still call them Facebook ads.

We suggest at least $2,000 CAD a month so each ad set gets enough results to finish learning. Meta treats a daily budget as an average across the week and can go as much as 75% over it on a busy day.

We write the copy and make an agreed number of static image ads each month from your photos and brand. Video and creator content cost extra and are quoted first.

No. Meta Ads are a separate channel with no effect on how Google ranks your website. For that, look at the SEO service.